This month our instagram feeds have been flooded with images from adult fashion weeks, but did you know that little fashion fans have a big catwalk event of their own? Pitti Bimbo is a bi-annual fashion event which takes place in the heart of Florence. The likes of Fendi, Junior Gaultier and Roberto Cavalli showcase their upcoming collections.
We asked the founder of the Smudgetikka blog and the Fashion Editor at Family Traveller Magazine, Linda McLean, to give us the inside scoop on what goes on at this little fashion event.
HIGHLIGHTS FROM PITTI BIMBO 2014
Kids fashion is always about having fun and catwalk shows are no exception. Italian brand Monnalisa’s “stunning” show was Linda’s favourite this year. Youth ballet dancers opened the show which took place in the breath taking Salone dei Cinquecento. Il Gufo maintained a sense of play on their catwalk by giving the children an obstacle course of Perspex blocks to play on. Dolce & Gabbana held a special store event at their very first children’s store in Florence, where they showcased beautiful printed silks and sequin embellished dresses. The ever inspirational French Magazine, Milk, marked their 10 year anniversary a special party of their own.
2014 FASHION TRENDS FOR KIDS FROM PITTI BIMBO
“Gold featured heavily for girls at Pitti this year with beautiful lurex threads and metallic fabrics being used for both formal and everyday looks” says Linda. Brocade and lace decoration was also popular this year, accenting voluminous skirts and puffy sleeves. In contrast trousers were skinny for both boys and girls. Linda McLean makes special mention of the Anne Kurris collection, which featured an amazing 60’s inspired dress with shearling insets (pictured). Conventional play-all-day styles were present too, with practical padded jackets being a staple in many collections.
THE RISE OF KIDS FASHION GLOBALLY
Linda describes the atmosphere at Pitti Bimbo this year being upbeat and busy, a sign of the improving economy and the growing international interest in designer kids clothes. With its emphasis on fashion and family Italy has long been home to the world’s most beautiful children’s clothes. Italian buyers make up the largest group of visitors to the show but this year Linda said that there were an increasing number of visitors from Russia, the Emirates, Asia and the United Kingdom.
TIPS FOR VISITING FLORENCE WITH CHILDREN
Classical architecture and fine art are unlikely to be on your child’s to do list but Florence can be a very attractive destination for young families. Linda McLean points out, that children are welcome everywhere in Italy. You won’t have problems finding restaurants and cafes willing to accommodate them. Waiting periods are an inevitable part of travel so Linda stresses how important it is to prepare activities to entertain children during downtime. Linda’s top tip is to escape mid-summer heat by visiting the hills above Florence. Here families can visit the Piazzale Michelangelo with its panoramic views of the city and the river Arno.
OUR FAVOURITE PITTI BIMBO INSPIRED LOOKS
The Smudgetikka Blog covers only the best in kids’ fashion in the world by the one that knows. With more than 15 years of experience in covering children’s fashion industry, founder Linda McLean has witnessed the rise of designer kids’ clothes globally. Linda McLean was previously the Fashion Director of Junior Magazine and is now the Fashion Editor of Family Traveller Magazine. You can follow her on twitter @smudgetikka