In 1975, husband and wife team Marie-France and Bernard Cohen opened their first Bonpoint shop in Paris, at 67 Rue de l’Université in Paris. And at the heart of the label? Happiness! In the brand’s own words:
“We believe that our story has been shaped by happiness for over forty years. This happiness lies in the delicate stitching on a perfectly draping piece, or playful hand-embroidery that catches the eye. Far from being frivolous, this happiness changes everything.”
Bonpoint’s seasonal looks for AW21 are punctuated by warm, earth colours and blush hues, smart checked pleated skirts and soft knitted jumpers – perfect for looking stylish and staying cosy in all at once.
For layering as the colder months set in, you’ll find neutral toned trench coats as well as classic coats like the Brown Tinley with front button closure and stylish lapel collar.
In addition, the brand has the sweetest accessories including shoes, hats, headbands, scarves and bags – so that Parisian elegance can gild the look from head to toe and in every little detail!
“Clothes and courage have so much to do with each other” – Sara Jeannette Duncan, Canadian author and journalist
All in all, Bonpoint symbolises French couture at its finest: elegant materials, beautiful cuts and a poetic twist.
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