BE OUR BUYER: PARIS vs LONDON EDITION

The world has been hit by fashion week fever, giving us a great excuse to celebrate two of the world’s fashion capitals a BE OUR BUYER shopping event. This week we are featuring two beautiful French brands for children and two of London’s most talked about collections for kids! Which city will get your vote in this battle of the brands?

CLICK HERE To meet this week’s brands

What is Be Our Buyer and how does it work?

This is your chance to be a Virtual Fashion Buyer for kids’ retailer AlexandAlexa.com. Shop new children’s fashion collections with an exclusive introductory 50% off and then vote for them to join the permanent collection at AlexandAlexa. Click here to see the previous winners!

Meet this week’s brands

Here are the brands we have chosen to fly the flag for London and Paris, click on the campaign image to preview the collection.

PARIS

Japan Rags 

Japan Rags an innovative French denim brand. Inspired by vintage Japanese work wear, the collection includes a selection of hard wearing urban essentials with charming old-school details. The brand employs novel techniques to reduce the amount of water used to create its denim styles.

Anne Valarie Hash Mademoiselle

Evoke Parisian charm with the whimsical designs of Anne Valarie Hash Mademoiselle. Look forward to a super soft colour pallet; delicate muslin and soft lamb leather. These are looks your little girl will love to wear allowing her to play the part of a Parisian princess.

LONDON

 Oh Baby London

Born in the famously trendy east side of London, the Oh baby London brand reflects a world of street art, bohemians and other rule breakers. Oh Baby London gives families the opportunity to have fun with dressing, with their fabulous collection of original and tongue and cheek designs. The brand is a favourite with the likes of Claudia Schiffer and Elton John.

Hucklebones

Hucklebones is one London’s most talked about new children’s brands.  Each piece in this collection is meticulously crafted from a selection of exclusive fabrics, many of which are milled here in the UK. Hucklebones was highly commended in the Girls’ Designer of the year category for the Junior 2012 Junior Design Awards.

  All these brands will be featured in our BE OUR BUYER shopping event starting Friday 21 September, where registered shoppers can make the most of our 50% off introductory offer. Access to this event is exclusively via an email link from AlexandAlexa. Make sure you sign up today!